I've had the best luck being specific with the MA concerning a light look or something more bold. Alot of times MA's stay on the safe side since so many people like normal makeup. I usually tell them to go to town and have fun, because i like wild looks.
They also have a look book that you can go through and choose a look from.
The one time i didn't care what the MA did the look turned out okay, not bad application, just light and neutral. If i'm going in for my makeup done I prefer something dramatic.

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