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Fresh Honey MB is described as a warm apricot, though on my NW15-20 skin, it swatches much more orange-y than apricot. It is an absolutely gorgeous blush which I would call "Hello Orange!" rather than "Fresh Honey." FH will set the tone for the orange trend, of which we will see a lot in 2012. Be prepared for some serious orangeness in 2012 and embrace this shade as an wonderful change to what we have seen in the past years.
The texture of FH is super soft with excellent pigmentation, which makes it easy to pick up color. If you have lighter skin (< NC/NW20), you certain want to use a light hand, especially if you are not used to wearing bright blushes. It is certainly pigmented enough to show up on darker complexions, though please test this out in the store if you are unsure as I have not seen how it performs on darker skin. But given the pigmentation, I don't foresee any issue.
FH features a semi-matte satin finish that is in tune with all the matte trend that we see in a lot of the new e/s finishes. If you like more sheen or a more shimmery finish, I recommend layering an MSF or a b/p over it. Mind you, an extra layer will mute the brightness of this blush, so if you want to fully embrace FH, I would not layer another product on top of it. If you want to test the waters (or the oranges!), layering a b/p or MSF on top will help to tone down the color.
IMO, it is the most unique MB of this collection, simply because of the orange color. It will look even more gorgeous during the summer, when you have a bit of a tan. I'm very passionate about this color and I certainly will BU it!