After looking at the new UD stuff online, I sped over to Sephora and tackled the SA (they didn't even have the stuff out yet, so I was like, "OMG open the drawer and gimmeh!"). Here are some reviews for the curious:
Loose Pigments : I wasn't totally wowed by these, and I think everyone is really spot on about them. Almost all the colors are just recreations of eyeshadows already in the collection with about the same color payoff. The brush applicator is firm, but it's a real pain getting the powder out to apply it with another brush. Not much comes off on the brush in it, and the tube isn't big enough for any brush bigger than an eyeliner brush. They're really just okay; they won't in any way replace my love of MAC Pigments.
Brow Box: The packaging of this is so adorable and gimmicky that I almost didn't care how the product worked because it was too cute to pass up. It's a little pricey for a brow product, but I think you do get a lot of good stuff for your money.
Under the top lid you get two coordinating shades of brow powder. I bought Brown Sugar (I have dyed black hair), and was actually pretty impressed. I used the lighter shade to fill in my existing brows and the darker to draw in the "tails" where I need extra length, and I am pleased to report that these powders don't have that red undertone that a lot of darker brown brow powders have. The dark is just a nice, clean dark brown.
Additionally, in the top section you get a truly awful angled brush. Nothing could replace my 266 for brows, so I won't be using this for actual brow filling. It's just kind of cheap and nothing fabulous. You also get adorable little tweezers that grab those little irritating hairs really well.
In a drawer underneath the powders is a wax. You push on the drawer and it pops out. The wax is very nice, easier to work with than some others, and it doesn't dry too stiffly, allowing your hairs to stay in place all day. Plus you get a lot of it compared to other brow kits, which is nice, since I always run out of the wax first.
The little box is really just too cute. It's smaller than the palm of your hand, and black plastic with a little purple metallic plate on top. I might not pay so much if it weren't the wonderfulness that is UD, but I don't feel it was a waste of money.
New 24/7 Glide-On Eye Pencil Shades: I only saw Yeyo, but there are two others that I want to go back and check out. I am in love with these liners as a rule, and since I needed a new white liner, it worked out well. This is a really awesome white liner. I have a hard time buying them because I like to use them on the inner corners of my eye to brighten the face, but most are too chalky and intense. This one is perfect. It is as smooth and pigmented as all these pencils are, but it has a subtle metallic sheen that really spices it up. Love this one.
Anyway, yay Urban Decay!