Good question! No, I can't say I've ever seen a bronzer like this one. It's whisper-fine. When I put it on, it really looks like I am not wearing anything at all, and yet I can tell that my skin has been totally livened up - it's just that no one will ever know and even I can't see the powder sitting on the skin, even peering into a mirror. That's how fine it is. If you're looking for a complete illusion of zero makeup, this bronzer is something special. Again, though, I'm NC15, so I don't need to use more than one swipe to get this effect. If a person had darker skin, maybe it would have to be built up or maybe it just wouldn't show up at all, so it's definitely try-before-buy. I WILL say that if MAC made this formula of bronzer in 3 shades of darkness, it would be guaranteed amazing and easy/foolproof for everyone and should be perm - that's how nice this is. No shimmer or sheen either! Not matte looking either - just completely invisible texture. I was super surprised when I tried and and was all "MINE MINE MINE MINE".