Oh my lord. Well why would anyone be surprised, she does the makeup for like half teh Playboy covers and Pamela and Jenna.
That is her niche. Check out the rest of her site, her idea of haute couture is ridiculous.
When I first read Kevyn Aucoin's books back in the day (I was 13) I LOVED that whole ultra contoured thing. My face too is completely plain and boring until I get out the bronzers and highlighters. Alexis's style is just like Kevyn's except the porn factor is turned up 10000 degrees and the artistry is taken out. After all, would guys looking at Playboy be interested in interesting color gradations and the kinds of things in MAC campaigns. No, they want to see smooth skin pouty lips and sex kitten eyes. And a man's ability to pick up on subtleness is not exactly strong.
I used to do a lighter version of that pretty much all the way through high school, not quite as porn, but about halfway there. Guys would always remark what a natural beuaty I was and I'd constantly be laughing and explaining to them that I literally spend a half hour just on my makeup each morning.
It's just one of those things, they think there's a class of woman that literally rolls out of bed looking like that.
ahhh....