I'm absolutely in love with the Curl Conscious defining cream! My hair stylist used it on my hair and it was the only thing to keep my curly hair in place. The 2nd time I went to her I asked her what she used and she finally shared her secret with me. I paid about 28-29 for the bottle, I'm roughly half way done with it (maybe less) so it's definitely going to last a year. It also makes my hair super simple to take care of. You do need a little bit of it, however, I have a lions mane so I have to use a bit more than someone with thin hair might. I will definitely keep investing in the cream. It's worth it 110%. I want to try other things from the B&B line, however, I don't know what else to try!
I'd also like to throw in that Sephora also carries the B&B line. I think it's the full line too!