Not only is 2019 coming to a close, but the 2010s overall are ending this year. So I was thinking a little about products that came out during this decade that made a long-term impression in the makeup community — the iconic products of the decade.
I don't think you can bring this up without talking about the original Naked Palette from Urban Decay. That was something a lot of people went ape over at the start of the decade, and it kicked off the trend of neutral palettes that eventually followed.
Some other products that came out this decade that I think fall into this category are Tarte Shape Tape concealer, virtually anything from Colourpop (especially the Super Shock products, I think), all those highlighter and contour palettes from various brands (especially Anastasia and Kat Von D, as well as Charlotte Tilbury Filmstar Bronze and Glow), Fenty Beauty Pro Filt'r Matte foundation, all those liquid lipsticks from multiple brands. There have been some drugstore items that had people talking, too: Milani Luminoso blush, the Maybelline Color Tattoos, L'Oréal Infallible eyeshadows (the ones in the pot), various mascaras, wet'n'wild Photofocus Foundation, CYO Lifeproof Foundation (the brand itself will belong solely to the 2010s, as it will be gone in early 2020).
What do you think are some of the iconic products of the 2010s? (They had to have come out during this decade.)
I don't think you can bring this up without talking about the original Naked Palette from Urban Decay. That was something a lot of people went ape over at the start of the decade, and it kicked off the trend of neutral palettes that eventually followed.
Some other products that came out this decade that I think fall into this category are Tarte Shape Tape concealer, virtually anything from Colourpop (especially the Super Shock products, I think), all those highlighter and contour palettes from various brands (especially Anastasia and Kat Von D, as well as Charlotte Tilbury Filmstar Bronze and Glow), Fenty Beauty Pro Filt'r Matte foundation, all those liquid lipsticks from multiple brands. There have been some drugstore items that had people talking, too: Milani Luminoso blush, the Maybelline Color Tattoos, L'Oréal Infallible eyeshadows (the ones in the pot), various mascaras, wet'n'wild Photofocus Foundation, CYO Lifeproof Foundation (the brand itself will belong solely to the 2010s, as it will be gone in early 2020).
What do you think are some of the iconic products of the 2010s? (They had to have come out during this decade.)
