Re: MAC - Jin Soon Choi for MAC Nail Lacquers Discussion
Just found an article:
Jin Soon Choi, a native of Korea, is a professional nail artist and the founder/owner of Jin Soon Natural Hand & Foot Spas in New York City. Known for her steady hands and detailed work she never air-brushes even on the most intricate designs.
Jin’s work is consistently featured on the cover and the inside pages Vogue, W, Allure, InStyle, Marie Claire, Teen Vogue, Vogue Nippon, British Vogue, Elle, GQ, Glamour, Harper’s Bazaar and Style.com. WWD proclaimed her the “media’s darling,” and in an historic seven-page spread featuring her nail art The New York Times Magazine crowned her the “Nail Guru.” She is the featured nail expert in Sonia Kashka’s book Real Beauty, and her nail care tips are valued by beauty magazine editors who regularly include them on their pages.
For Fall 2009 M.A.C. will launch a nail collection exclusively created by Jin Soon. The colors caused a sensation backstage at Doo-Ri during New York fashion week and have since been the subject of media buzz. In fact Jin and her team are a fashion week fixture ensuring that models hands and feet are runway-perfect. Her most recent shows were Oscar De La Renta, Derek Lam, Cynthia Steffe, and VPL by Victoria Bartlett; While past shows include J. Mendel, Matthew Williamson, Rebecca Taylor, Vera Wang, Vivienne Tam and BCBG.
Since Spring 2008 Jin has worked on advertising campaigns for Prada, Missoni, Mulberry, Dolce & Gabbana, DSquared2, Alberta Ferretti, Belstaff, PHI and Pringle of Scotland - all shot by prominent fashion photographer Steven Meisel. Additional fashion campaigns include Vera Wang, Calvin Klein Jeans, Elie Tahari, Neiman Marcus, Bloomingdale’s, Banana Republic, J. Crew and Jones New York. While beauty campaigns include L'Oréal, Cover Girl, M.A.C., Revlon, RMK, Sephora and Maybelline (print and TV commercials).
In addition to Steven Meisel, Jin works with many of the leading fashion industry photographers among them Michael Thompson, Irving Penn, Annie Leibovitz, Craig McDean, Steven Klein, Mario Sorrenti, David LaChapelle, Patrick Demarchelier, Carlton Davis, Paolo Roversi, Regan Cameron, Terry Richardson, Raymond Meier, Tom Munro, Philippe Salomon, Alexi Lubomirski, Gilles Bensimon and Joshua Jordan.
Sarah Jessica Parker was Jin’s first client at her spa in New York’s West Village, and it was here that Ms. Parker did her Vogue interview that season. Jin has also worked with Taylor Swift, Rihanna, Lindsay Lohan, Beyonce Knowles, Fergie, Mariah Carey, Jessica Simpson, Amy Adams, Jennifer Hudson, Jennifer Connolly, Salma Hayek, Cate Blanchett, Meryl Streep, Gwyneth Paltrow, Hillary Swank, Heidi Klum, Brittany Spears, Jennifer Lopez, Halle Berry, Ziyi Zhang, Amanda Peet, Uma Thurman, Sheryl Crow, Eva Longoria, Susan Sarandon, and Queen Latifa. Mary Louise Parker, Mandy Moore, Bebe Neuwirth and Christy Turlington are regular patrons at her spas.