I'd never heard of these guys until a FOTD I just looked at, and I have a few concerns:
1) Why the heck do they not list ANY of the ingredients for ANY of the face and body powders? "100% pure mineral" is not a valid ingredient list - BE claims the same and we know how the bismuth oxychloride causes breakouts and irritation for a lot of people.
2) The "butylated hyclroxy" in their lip gloss does not exist - it's actually a typo of butylated hydroxy, which looks to be a semi-toxic chemical derrived from crude oil production. Same goes for the polybutene, which is also found in engine oil/grease and roof/window sealant putties, and paraffinum liquidum, which is just a fancy way of saying mineral oil. Mineral oil is, of course, a byproduct of crude oil production and is more or less industrial waste, and is definately not good for your skin.
3. The primary ingredient in their eyeshadows is talc.
Pretty big no-nos for a company that says, and I quote, "We specialize in All Natural Mineral makeup. Our Eye Dusts and 100% pure pigment. We add no fillers such as talc to our products."