1. MAC
2. MUFE (they have amazing color products...)
3. NARS ( i only have 4 blushers and 3 eyeshadow duos from them but i love all the ones that i own.. unfortunately my country doesn't have nars so i cannot buy them as much as i would like to)
4. Lunasol (A japanese brand..I love their shimmery eye shadow palettes)
5. Shu Uemura (Nice eyeshadows and blusher colors...)
I absolutely adore almost all MUFE and NARS products. Urban Decay eyeshadows are some of my favorite. Shisheido has some great stuff like their mascara base or their color correcting make-up stick.
Can't come up with a 5th alternate that I love.
Luxe brands like CHANEL and DIOR and Guerlain just fail to make me think it's worth. Burberry has come close though.