For my every day look I only use Rubenesque paint pot on my lids. The colour is sheer, yet gives a hint of the lovely light peachy golden colour that gives the look of wearing just the right amount of colour on my lids for my job with out over doing it. The only thing I do for my eyes, other than mascara, is put a bit of Vanilla Pigment on my browbone. Such a simple pretty look. Low maintence, yet put together.
However, when I do wear eye shadows, I do always apply Rubenesque as a base. It holds the colours to my lids and does not crease. Lasts forever.
I either use the soft pad of my ring finger (applies the least amount of pressure out of all the other fingers) or I use a small brush, i forget which one... smaller, and kinda flat. Whatever, when I'm in a rush, I don't bust out all my brushes.