Thos promo pics are not meant to be copied 1-on-1, but rather they should be seen as a work of art. And in each promo pic, there is at least an element that I like to "make it my own." This might be the blending of colors, contouring, or a certain shape that is achieved. If you just take this one element, you can spice up your regular MU routine and stay en vogue without compromising your whole aesthetic.
Catwalk looks, editorials, and promo pics are the only creative outlet for MUA, so I really appreciate any efforts to show something that does not fit the regular expectation of what beauty has to portray. I find those images inspiring, sometimes they are even a turn-off, but at least they give me something to think about, a cultural reference that reflects the current Zeitgeist.
Ultimately, it's the same with fashion. The styling you see on the catwalk is not how people wear it on the streets - at least most of the time.
Of course, everybody is entitled to their own opinion and if you hate a promo image, there is nothing wrong with it. However, if a promo picture evokes a strong emotion in you, celebrate your emotion and think what it means to you. What a great way to make MU more meaningful beyond simply painting your face.
