I was also skeptical, but I figured I would spend at least $30 for free shipping to see if I liked anything. I went for a couple highlighters, a blush, a shadow and a couple liquid lippies. Since then I bought a few more highlighters, a couple more blushes, a few more shadows, liquid lippies and a lipstick. My cart I'm about to checkout now is 3 more shadows and a lipstick.
Needless to say, I love the brand!! The shadows, blushes and highlighters feel like nothing I've ever felt before, the wear time is great and the application took a couple minutes to figure out, but once I got it I was so happy with it. The application depends on the placement of the shadow, but either way is still easy. If I use the color on my lid I use my fingers and blend with a fluffy brush, in the crease I use my tapered brush. I think it blends easier with a brush.
The liquid lippies are amazing! One of my top 2 favorite liquid lipstick formulas. My lips are dry, but as long as I exfoliate and wear a good lip balm while I'm doing my makeup, when I'm ready to do my lipstick it wipe off my balm and put on my lipstick and it's awesome! It's easy to put on, doesn't feel cakey and the wear time is great!
The lipsticks are just lipsticks, I have nothing bad to say about them, but they're not nearly as good as high end lipsticks.
Overall, they're very affordable, but don't look affordable. Lol! When people ask me what lipstick I'm wearing they can't believe my lipstick does that budge and only costs $6.