I posted on the separate thread I started that this was a 42% reduction in pigment size, however, my math was wrong, (& kudos to the poster, who corrected it -- can't locate the thread reply) who said that there's a $1.73 per gram cost increase which mean that if you were to purchase the old jar at the new increased per gram price, the 7.5 gram jar would cost 32.76 (rather than the previous $19.50) which means that it is a 60% price increase (as that previous poster corrected my math - thank you!). IMO, it shows MAC's disregard & disrespect for it's customers..
Keeping everything in perspective, last year my homeowner ins. went up a whopping 27% due to the economy & all the natural disasters the ins. co. had to cover (& I have no doubt to cover the cost of the top exec's bonuses). And even though this is to protect my shelter, it still was an outrageous increase. With MAC, were only talking mu consisting of talc, minerals & the like, so I do think their going for the jugular shows their utter audacity.
Anyway, enough said. Unfortunately, the price change is already history no matter how much is stinks. Now, on an individual basis, we have to decide whether we will continue to buy, buy less or not buy at all. Unfortunately, that's it in a nutshell.
