Oooo Queens, see now that's not bad!! When I put in my zip looking for the nearest location all of these NJ locations popped up and I was wondering if Ulta was like Walmart in that NYC was just not about it. I know those location finders are just trying doing what they are supposed to do but I find them very unhelpful living here. I am not going to take a crosstown bus to the UES ever, I'd rather (and have) go to BX or BK than take that bus so whenever I see E. "fill in the blank" St. it's like "Annnnttt wrong!" and then I always get 5 NJ locations before I see one I can actually get to in the fastest and most convenient way, lol. I think I might start shopping at Beauty.com. They have 5% cash back, you can also check out with drugstore.com, which pretty much as Target prices, free shipping over $35 and Temptalia always has a $15 of $75 first order coupon.