I don't advocate "rules" for makeup in general, but I don't think you can just put on red lipstick, I truly feel there is a process.
1. Everything else needs to be CLEAN. The surrounding features need to be polished and well-groomed. A strong red lip does not work with loud blush, untamed brows, and clumpy eye lashes; this will lead to you looking tacky.
I did makeup on a client for a black tie benefit; she was wearing a satiny black formal dress and an updo. I decided to play up the glamour of her wardrobe by giving her a classic look with a red lip. I did a matte finish, polished complexion. I skipped blush and opted for a light dusting of a matte bronzer to warm up her complexion. The eyes were very light, but with precise liquid liner in a slight cat-eye. Then we rocked out a flawless, shaped red lip, blotted it to death and pressed in a balm for a hint of shine. It looked amazing.
2. Lip liner cannot be skipped! Red lipstick bleeds the fastest and is the most noticeable when it runs or settles into lip lines. Also, because it's such a strong color, it needs a borderline. Some people have a naturally flawless lipshape, and could use a wax lip pencil just to hold the red color in place, but most of us aren't that lucky, and need to create a defined shape before applying red lips.
3. BLOT BLOT BLOT! Again, red pigment runs like crazy. You should always blot your red lipstick so that it gives a staining effect and so that it isn't so emollient that it will start to spread when you wear it. Ever see those ladies who wear red lipstick and it's all over their mouth and teeth after a few hours? You do not wanna be one of those ladies lol